3*
- Paperback: 512 pages
- Publisher: Crown Business (September 13, 2011)
- Language: English
- ISBN-10: 0307717879
- ISBN-13: 978-0307717870
The 2008 financial crisis spurred me to read this book. It is pretty insightful with much depth in the building of each character in the story of Merrill Lynch. There was much history and Farrell ploughed into the details of how Merrill got neck-deep into the CDO and subprime mess. Even excellent companies have their black swan events which can wipe them out entirely. To protect this excellent heritage somewhat, it had to be finally merged with BoA. Any BoA employee should give this a read.
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